Cyber What?

WAMC, the public radio station in these warrens, is embarked on a winter fund-raising drive. I don’t begrudge them that, they gotta pay the bills. ( If you listen, pledge here and now, it’s the right thing to do.) But puh-leeze, WAMC, “Cyber Drive?” “Cyber?”

For me “Cyber” conjures reminiscences of Netscape 1.0. And yes, I’m aware others egregiously trot out that hoary prefix as well. There’s “Cyber Monday,” “Cyber Strike,” “Cyber Crime,” “Cyber Sleuths.” Heck there is even a PBS show for the younger set called “Cyberchase.” Enough already!

WAMC, I emplore you to ditch that term — and fast. It telegraphs your a tad out of touch, notwithstanding your embrace of Twitter.

Now I’m off to pledge.